This Week I learnt: Video search, Negative Churn & Reading better
Edition #3
Hey there!
Welcome to “This Week I Learnt” - edition #3.
To become a better Product person, it's important to learn new things all the time. There are lots of blogs, articles, books, and podcasts, but it can be hard to find the good stuff. We want to help you by sharing the best learning resources you will need in your journey. We'll share only what we found to be the best and most helpful.
If you are upskilling to become a better Product person, you will love our posts.
📜 What China Can Teach Us About the Future of TikTok and Video Search
With the rise of short-form video TikTok, video search capabilities have become increasingly important for discovering and curating content. Citing the examples from Douyin, TikTok’s sister app under Bytedance, this article suggests how the discovery of places and commerce could improve as the tech around video search improves. What Douyin is doing is very interesting!
📜 Reading Better: Retaining and Applying What You Read
This article outlines how to get the most out of your reading - be it a book, article, or academic paper. They cover when to quit, the different levels of reading, choosing great books, improving reading comprehension and recall, and effective note-taking. Read it now to become a better reader and apply these lessons!
📜 The beauty of negative churn
Pratilipi is an Indian user-generated story-telling platform. This article by Pratilipi’s co-founder details how they have experimented with their subscription model, payment features, and several other features to bring back the subscribers (readers) who unsubscribed. These subscribers they lost within the first month started coming back from the second month onwards, and churn eventually became negative. A lot of Growth & Product lessons!
Hope you too have learned something new this week too! If you have any good resources, do share them as a reply, or in the comments section. We are eager to learn and share them with others.
Will come back with another interesting post. Bye! 👋